BlogSmall business, Marketing, Promotion and Web Design

Last week I have discovered a new and innovative way people will produce doorways for their black hat SEO techniques. It’s called Twitter and it’s some sort of a guestbook, where posting is available via number of widgets, including direct post from IM. Create a bunch of twitter pages (the only manual part of the process), link them properly (via short posts), post automatically via IM to all hundreds and thousands of them, collect fat checks at the post office/client site.

Easy money

Popularity: 22%

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• Windows Live Installer is going to the computer near you. (September 4, 2007): TechCrunch is reporting on the evil empire Microsoft releasing Windows Live Installer Suite with whole bunch of goodies (full list available here). Citing NYTimes, that called the release a "Netscape-Level event" TechCrunch boldly disagrees saying that MS isn't offering anything compelling to users. So was the case with Netscape. Internet Explorer was much worse by the [...]
• Twitting in a new way (December 18, 2007): There is a post on Mashable that outlines how to game Twitter into becoming a natural environment to spread malware. There is little to none incentive to create pure spam feeds, as they will, undoubtedly, be closed and all future links will be marked with "nofollow" attribute. Malware, however, is whole another story. In this [...]
• Yahoo clicks aren`t clicking (March 12, 2007): Today I got a call from one of my clients asking me to check stats with him as he is seeing certain discrepancies in Overture reports. We went in and figured that the number of clicks reported by Overture roughly 3 times larger then what is being reported by AWstats. Upon contact, Yahoo/Overture issued a [...]
• Web hosting requests (October 20, 2004): What makes people to post requests like these? Platform: Linux Space: 1000 MB Bandwidth: 30GB Control Panel: yes IP Address: no Email Accounts: unlimited Database(s): unlimited Expected cost: 1 per year Right, like someone is really going to give them free hosting like this. The forum seems pretty empty. I mean if the forum would have been up to the resources, then sure, it [...]

In his latest entry Seth Godin writes on cheap media and cheap ads, and how they should be beneficial to advertisers. Well, we’ve got some news here and they aren’t pretty - cheap ads during cheap time are producing cheap results. The media/time slots are cheap for a reason and the reason is quite simple - audience isn’t buying into ads at that time. Superbowl commercials are featured on advertiser’s web site, posted on YouTube (and other video sharing sites and networks), discussed on multiple forums. Cheap time-slot ads are not. That’s why they are cheap. Out of all the people Seth could’ve known - the result is worth the money paid.

Popularity: 14%

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• Small business resources - promote and advertise your business (October 2, 2007): Bank of America has this bunch of very useful online workshops on advertising and promoting your business. Click here for list (opens in a new window). Even though most of the things there are trivial, the whole thing is compiled in a very concise manner. Must have
• Yours Truly, Marketing Department (September 13, 2007): This morning I discovered a new ad from Manhattan Mini Storage in subway cars. Yep, the guys who put that "huge ass in a fishnet stockings" banner over the FDR Drive. The new ad is a very logical way of continuing advertising campaign - at least from my perspective. The ad in [...]
• What Is Marketing - New Definition (February 6, 2008): Robert Kingston at SmallBusinessBranding.com shared a new definition of marketing by the American Marketing Association: “Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” What amuses me is that this is a definition done by marketers for marketers. [...]
• Small business survival - 5 DON’Ts (January 2, 2008): During the course of creating e-Commerce web sites we get a lot of similar questions. This post contains five major DON'Ts for starting E-commerce entrepreneur. This is not, by any means, a concise guide, just answers to most commonly asked questions. Don't be afraid of Google, Yahoo and anyone else. It has been said numerous times [...]

I received this message (sent from some galinagirll at tesrghft8077@inbox.ru)e-mail through the contact form on one of our sites. It’s hilarious:

Subject: nice site

Message:

hello , you have a very nice site, but Im hired to leave advertising comments on sites, sorry i hate to do it but i have to . If you dont like advertising comments please send me an email with your site address to tedirectory@yahoo.com and I will not write on your site. Sorry for inconvenience.

That’s like if Hitler apologized to the citizens of countries he invaded…

Popularity: 24%

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• Twitter, twitter, little star… (August 21, 2007): Last week I have discovered a new and innovative way people will produce doorways for their black hat SEO techniques. It's called Twitter and it's some sort of a guestbook, where posting is available via number of widgets, including direct post from IM. Create a bunch of twitter pages (the only manual part of the [...]
• Spam… a LOT! (March 8, 2006): One of my current clients - russian-speaking radio station GenerationNX.com are preparing to move to a newer, faster server. One of the problems they are facing is e-mail migration. For certain obvious reasons I want them to have a copy of all archived e-mails that they have stored on the server. They're using plain old [...]
• Spam From Citysearch (continued) (October 17, 2008): Just three hours after I posted my rant on Citysearch spam I got a new message from the Angie Eckford. You might think there was an apology or at least a word "sorry"... So did I. Boy, were we both wrong! Through 157 words of the reply (not counting signature and subject) there was not a single [...]
• Spam From CitySearch (October 17, 2008): It's quite interesting how some people take their jobs as a carte blanche to do pretty much anything they want. Some time ago while doing a marketing research for our clients for web development, I got in touch with Citysearch. Client and I were thinking of trying some of their services but it turned out [...]