BlogSmall business, Marketing, Promotion and Web Design

Yes, that’s me – long time no see, but I am finally back. Two vacations and some life-changing experience as well as four months are through – and this blog is back online.

Since my last post was about iPhone, I will start with iPhone again now. So far it has proven to be a wonderful device, although it still has that toy feeling. Throughout all these four months I couldn’t help but think that I can’t wait to put this toy aside as soon as something more suitable comes along.

By being exposed to AppStore and the multitude of iPhone Apps, I kind of got an idea of the market, the possibilities and the progress one can make. What happens on iPhone market is very much similar to PC shareware scene back in the eighties. Lots of free programs with limited functionality with bunch of nagging screens asking for money in exchange for a full version. Lots of small software teams of few people (sometimes it’s just one person).

If current state of PC software market is any indication, in just a few years we’ll see the next generation productivity tools, massively multiplayer online games of all kinds, collaboration and communication suites.

And speaking of communications – recently I had a chance to try out Google Wave. My first impression – imagine Microsoft Work stuck in review revisions mode when a lot of people are making changes and you’re looking at them in real time. And instead of that annoying (at least to me) “copy column” you get to have instant messenger right inside the very document you’re editing. And you can play it as a movie to see who said what and when. And you can use it to blog (I am looking into that!). And share pictures. And create automated “bots” that will annoy people who try to talk to you when you’re away.

At some point during the I/O presentation (which I had to watch just to get an idea how to use the Wave) I got this funny feeling that Google is a self-improving artificial intelligence network that keeps googlers as ambassadors to humanity. Come to think of it – when you have a project (and you can call a project either building a web site or a vacation) and you communicate among a number of people, it’s hard to keep everything in order – meeting minutes, e-mails, instant messages, phone calls, to-do lists and so on. Google Wave takes care of all that. In fact, it does it so good that you don’t even need to come back to your old e-mail anymore. Each wave – is a task, an e-mail thread, a repository of documents and a to-do list. Once you start thinking in waves – I haven’t seen anyone using this expression, but it’s pretty obvious – you just can’t go back to old-style technology.

Being a small business owner myself I often communicate latest and greatest of IT achievements to my fellow small business owners who aren’t as tech savvy. Since the latest hype seem to be the cloud, I am genuinely interested in feedback of people who are not on Twitter/Facebook/LinkedIn, but who are small business owners none the less. With all the hyped up trends of running your business off your favorite Blackberry/iPhone/PDA we, the tech guys, tend to forget about other entrepreneurs.

So I went around my own clients as well as their friends – whoever happened to be a small business owner had a chance to respond. The question I was asking is simple – how would you be able to benefit from the cloud services in your current set of operations. Plain English version: we are not changing the infrastructure of the business, we’re just trying to see what cloud services would be helpful to the business as it is.

The responses I got were surprising – to say the least. None of the business owners would trust cloud or any other internet service with any kind of critical part of their operations. Why? Because their internet connectivity is NOT 100% reliable. Why? Because their operations are mostly based on offline interaction.Why? Because their internet connectivity is not 100% reliable. See the pattern?

It makes little sense for a small business to justify paying for SLA-backed lines like T1, T3 which are a lot more expensive while providing significantly lower speeds compared to general consumer-grade connections (like cable or FiOS). Yes, they do use internet for job-related tasks – like downloading forms and brochures, doing competition and marketing research, advertising and so on. However, none of them could justify purchasing a dedicated commercial-grade internet connection for what they are being offered. Which means – business cannot rely 100% on their stuff being available online. Therefore – no cloud services.

It just boils down to this – we are not connected enough to use cloud services. Yes, a few of us live off their smart phones. If pushed hard enough I guess I could do away with any of my smart phones – if I am on the go (although I do lug my X61s pretty much always these days). But for the rest of small business owners I had a chance to talk to – this is not an option. Contacts must be local. List of clients, leads, price lists, suppliers, data backups – everything must be local and available offline. The longest shot I’ve seen to a mobility so far – is a take-home laptop that is synchronizing everything daily.

So while I am happy to see new cloud services every day, I guess the more important question to ask – before asking which cloud service could benefit your business – is this: are you connection good enough to rely on cloud services? Chances are – you still must keep an actual copy locally. Just in case.

As I was returning the Storm after a little test run (I talked about it in the previous post), I decided instead of ditching Verizon altogether to try out their data plan. I got UM175 USB wireless modem and Verizon’s “unlimited” 5GB data plan for $59.99. But testing all that from the middle of New York City isn’t as much fun as taking the set to vacation.

So here I am, in one of Orlando, FL resorts, checking the quality of the service. There’s no problem with connectivity, my question is – just how good the internet connection is for an advanced user like me. All tests were conducted through SpeedTest.net, so that you can enjoy the pretty graphic fonts instead of boring tables.

The most important criteria to look at are latency (how fast the signal travels from point A to point B and back) and upload speed. Big latency is what will kill your IP phone conversation, your online meeting or your live webcast. Download speeds are usually more than adequate, but when you’re trying to upload a bunch of pictures from vacation, a huge Excel spreadsheet or heavy PDF, the podcast or videoblog post – that’s when little upload speed is starting to hurt. Besides, slow upload speeds will also have their say in making your online meeting or IP phone conversation useless.

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